The Beginners Guide to Online Marketing – the name is just a tad misleading. Rarely is such in-depth, valuable, actionable material available in one guide.
The guide has 14 chapters. The content of each chapter is so well fleshed out, as to provide newbie and experienced digital marketers a ton of real value add content.
If 14 chapters turns you off, I suggest you buckle down and study this guide to online marketing because it has been crafted by the gurus – Neil Patel & Ritika Puri.
It’s colourful. It’s not a boring read. It’s packed with usable online marketing content.
The Beginner’s Guide to Online Marketing really starts at the beginning and is focused on equipping newbies and professionals with a healthy mix of strategic and tactical advice.
Who Should Read This Beginners Guide To Online Marketing?
This guide is for an audience of first-time marketers, experienced entrepreneurs and small business owners, entry to mid-level candidates, and marketing managers in need of resources to train their sub-ordinates. Most of all, you will walk away from this guide feeling confident about your digital marketing strategy.
How Much of this Guide Should You Read?
This guide is designed for you to read, cover-to-cover.
Each chapter builds upon the previous one. A core idea that must be reinforced is that digital marketing should be evaluated holistically.
That marketing should be evaluated holistically is a core idea that needs to be reinforced.
Reading this guide from start to finish will help you connect the many moving parts of a digital marketing strategy to your big-picture business goal, which is Return On Investment.