If you’re responsible for driving focused traffic to your site using content marketing, lead generation, or lead nurturing techniques then you either passionately love or hate SEO. I doubt you will be comfortable, fence sitting.
A large percentage of digital marketers find – SEO best practices – more complicated to execute than it actually is. They also have difficulty measuring the value it adds to their digital marketing strategy.
Most digital marketers find SEO the only type of advertising they are clueless about, largely because search engines often change the rules they play by with the minimum (or no) prior notice.
Now here’s the thing, apparently 61% of B2B buyers start researching appropriate suppliers using Google, hence the need for applying an effective SEO process to site content is crystal clear.
A lot of people say that SEO has not changed much, I agree. It’s SEO best practices, and their recommended strategies that have changed.
If you are a digital marketer who hates SEO, here are some modern techniques you may actually enjoy implementing, which are not going away OR morphing anytime soon. SEO in 2016 is going to be all about using content based tactics that work.
wow what a detailed writeup on SEO, its sometimes difficult to track what leads to great SEO
Hi Megha,
Thanks so much for dropping by and leaving your comment. Appreciate it.
When its difficult to track what leads to great SEO, often due to not being able to spell out what SEO objectives to start off with.
When SEO objectives are quantified clearly, then tracking the results of SEO efforts to measure what its delivering not that difficult.
Have a great day today.
Percise and enriching content about how SEO has changed in 2016 to topic based content marketing by understanding user intent for their search query and adding as much value as possible to site visitors in the most optimized way possible to increase and convert site visitors to paying comsumers
Wow! thanks Priyul. Really appreciate your words. It definitely makes all the effort put in so worthwhile. Getting such comments is what Bloggers live for. Thank you for taking the time to leave your comments.
Really a nice content! Got useful information about the seo content. In fact, I also know one of the reputed seo company in Pune which is Technooyster. The company strives hard to fulfill the seo needs of their clients. You may visit that for your seo needs. Thanks again Ivan Bayross Sir for your useful blog!
Hi Omkar,
Thank you for dropping by and leaving your comment. I’m glad that my Blog post added some value to you.
Ivan Bayross